Logo Usage Guidelines for IEC

IEC Logo Color

Colors

The official company colors are PMS 631 (Pantone Matching System) blue, black, and 50% black. The color logo should be used on white and light-colored backgrounds only. 

PMS 631 C=100 M=0 Y=67 K=47 R=41 G=100 B=82 #26bdd6
Black C=0 M=0 Y=0 K=100 R=0 G=0 B=0 #000000
50% Black C=0 M=0 Y=0 K=50 R=133 G=133 B=134 #858586

Color Exceptions

  • When the logo is used for embroidery and the color version is not used, the logo must be a single, solid color but does not have to be black. It should closely match or complement the color of the garment/item being embroidered.
  • In printed or electronic material, the logo may be reversed out and shown in all-white on dark backgrounds.
  • The color version of the logo is the preferred format. The full black version of the logo is acceptable when the color version is not appropriate. The logo may be shown in all-white on dark backgrounds.

Trademark Symbol Usage

The registered trademark symbol (®) may be excluded from any company logo if the logo is printed or otherwise displayed small enough that the trademark symbol can’t be easily read.

Proper Usage of the Logo
The following rules always apply when using the IEC logo:

Always show the logo at an appropriate size, no less than 1.5” in width. If the logo needs to be used smaller than 1.5”, the use must be approved by the CCG Marketing Department. Contact cccgmarketing@climatecontrolgroup.com 

Exhibit 1

IEC_Logo_1.5_Inch

Always maintain “x” amount of clear space around the logo on all sides where “x” is defined by the height of the capital letter I in “IEC”.  Exact dimensions vary based on your usage and should simultaneously comply with usage noted Exhibit 1.

Exhibit 2

IEC_Logo_X

On dark backgrounds, the logos should be reversed to all white.

Exhibit 3

IEC_Logo_White_on_Black

All other company logos should be treated similarly.

Improper Usage of the Logo
The following rules always apply when using the IEC logo:

Do not alter the relative spacing or size of the elements.

IEC_Logo_No_Size_Change

Do not print or apply the logos on conflicting backgrounds.

IEC_Logo_No_Conflicting_Backgrounds

Do not bleed the logo off the page.

IEC_Logo_No_Bleed

Do not tilt the logo.

IEC_Logo_No_Tilt

Do not twist or bend the logo.

IEC_Logo_No_Twist

Do not allow other images to cover or obscure the logo.

IEC_Logo_No_Obscure

Do not stretch the logo vertically or horizontally.

IEC_Logo_No_Stretch

Logo Downloads

Vector
Format

Color Adobe Illustrator

White Adobe Illustrator

Black Adobe Illustrator

Large
Bitmapped

Color png

Color jpg

Black png

Black jpg

White png

Medium
Bitmapped

Color png

Color jpg

Black png

Black jpg

White png

Small
Bitmapped

Color png

 Color jpg

 Black png

 Black jpg

 White png